S. S. Jain Subodh Management Institute organized 5 Days Faculty Development Program cum Workshop on “Innovation & Technology in Digital Pedagogy” from 20th-24th May 2024. On day fifth, Mr. Rajesh Pamecha, Founder & CEO of Digital Miles, was the keynote speaker and delivered a session on Digital Media Modern Marketing," focusing on the transformative role of digital media in today's marketing landscape. Rajesh provided in-depth insights into leveraging digital channels like social media, SEO, content marketing, and email campaigns to build effective marketing strategies.

He emphasized the practical application of digital tools for brand building and audience engagement, sharing successful case studies and highlighting the importance of data analytics in optimizing marketing efforts. Rajesh also discussed emerging trends such as influencer marketing, video content, and AI-driven marketing automation. Overall, Rajesh Pamecha's session equipped attendees with valuable knowledge and actionable strategies to enhance their digital marketing initiatives, driving business growth in a rapidly evolving digital world.